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IRON COUNCIL
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October 10, 2023

MICHAEL EASTER | Conquer Your Scarcity Brain

 

So many of us, as men, are operating from a position of scarcity. We’ve wired our brains over decades to constantly crave newer, better, more. Ironically, “more” doesn’t always enhance and enrich our lives. In fact, there is plenty of evidence to suggest that the quest for better actually makes us less happy and less fulfilled.

My guest today is Michael Easter, author of The Comfort Crisis and his latest book, Scarcity Brain. Today, Michael and I cover why we constantly crave more, the dangers inherent in social media, parameters to consider when looking for abundance in our lives, how to strike the balance between contentment with ambition, and how to finally conquer our scarcity brains.

[quote cite='Michael Easter' align='none']"In the past we didn’t have all these ways to quickly escape." Tweet That[/quote]

Michael Easter

michael easter

Michael Easter is the author of the bestselling book, The Comfort Crisis, and his latest New York Times Bestselling Book, Scarcity Brain.

His work has appeared in over 60 countries and been translated into 40 languages. It’s been endorsed by directors of the CIA and US Special Forces, professional sports teams, leaders in medicine, and more. He's appeared on the Joe Rogan Experience podcast and in outlets like Men’s Health, Women’s Health, Forbes, ESPN, and more. On top of all that, Michael is currently working on a podcast series for Amazon.

He is also a professor in the journalism department at UNLV and has become a leading voice on how humans can integrate modern science and evolutionary wisdom for improved health, meaning, and performance.

Show Highlights

  • Balancing contentment and ambition
  • Recognizing and avoiding overindulgence
  • Ways to make your phone less stimulating
  • Buy gear, not stuff
  • Too much clutter impacts productivity
  • Finding gratification in the process
  • Leaning into a higher purpose
  • Learning from hard times

Battle Ready

What does it mean to be “Battle Ready?” It means that you are prepared and qualified to deal with whatever life has to throw at you whether it’s a divorce/separation, job loss, medical diagnosis, lawsuit, financial troubles, etc., etc., etc.

But we’re not just talking about playing defense. Being Battle Ready is also about going on the offense and accomplishing the goals you set out for yourself in scientifically-proven ways to achieve maximum results.

That is why we created the Battle Ready Program - to help you achieve all that you set out to accomplish in the most efficient and effective way possible. When you sign up for the Battle Ready Program, you’re going to receive 17 emails over 30 days that will help you identify your goals, break them down into actionable daily steps, and maintain consistency towards your deepest dreams and ambitions.

Stop sitting around pontificating about what you want to accomplish and actually start doing something for yourself, your loved ones, and those who are relying on you to be the man you’re meant to be.

Sign up for our free course at www.orderofman.com/battleready.

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